An Interview with Melissa Luke: Why Wise Companies Don’t Require Degrees

Feb 5, 2013 by

Michael F. Shaughnesss

1) Dr. Luke, what is it that companies seem to want, but can’t seem to find?

Most companies are looking for people who think differently. Creative people who think outside of the traditional business model are highly sought after.

2) Dr. Luke, are corporations and companies wanting writing skills, people skills, problem solving skills or something else?

Excellent question and the answer is “all of the above and more”. Talents needed differ in each organization. Most companies I have analyzed over the past five years lack people with problem solving skills and the ability to creatively think. Companies do not want people that cannot pick a problem up with their bare hands, analyze it, and come up with their own creative solution that might work. Unfortunately I don’t see a lot of this type of training occurring at the academic level. We are failing to teach people how to think creatively. Most students are taught in school to follow instructions to get a good grade. Many companies don’t want their employees to follow instructions; they are looking for leadership at every level from the janitorial position up to the CEO.

3) Most companies want things that can’t necessarily be easily taught-how to work hard, get along with others, and in the words of a famous American…” get er done “. Or am I off on this?

You are absolutely correct, but I think we can teach these qualities in a classroom. What may be lacking? Creative teachers.

4) Is there a kind of standard philosophy that MOST companies want?

I would say no. Google wants people to think outside of the box and run with whatever thoughts come to mind to make the company better. Imagine working for a company that you can tell your boss that you want to build a car that drives on its own, and the boss says, “Run with it”!

Enron’s philosophy was a little different, but they still desired creativity. However their philosophy was much different than Google. Make as much money as you can and hide the mistakes as quickly as possible. Google promotes mistakes and has no problem letting everyone know when they occur.

The Catholic Church has a different philosophy than Hooters Bar and Grill.

Most non-profits have a different philosophy than Fortune 500 companies. I don’t really think it is a philosophy that organizations are looking for in a person. I think companies are looking for a different mind-set that can adapt to any philosophy.

5) Effective, efficient, thorough and comprehensive- are these some words that describe what a large company or organization might want- or can you give us YOUR FIVE?

Companies’ want people who can:

1. Predict trends

2. Deal with complexity

3. Think outside of the box

4. Look at the big picture

5. Build strong teams

6) Change is stressful…change is problematic….most people don’t like it, but it seems that we are always confronted with it….what is the average worker to do? ( besides get high blood pressure medicine?)

People should be concerned if change does not exist: If it doesn’t most likely you are living in mediocrity.

7) What is this YOMO and what does it have to do with success?

A Yomo is an avatar that is used to change a person’s mind-set to assist in accomplishing their goals and ambitions. Quality attributes are placed in the avatar, such as personality traits, strengths, career desires, family values, and skill sets. The Yomo then becomes a visual manifestation of everything a person wants to be in their personal and professional life, and will then help guide changes in a person’s brain for heightened success.

8) Where can interested people get a copy of your book ?

People can order the book directly through my website at www.melissaluke.com They can also find the book online at Amazon or Barnes Feel free to jump on Facebook and find me at Dr. Melissa Luke

9) What have I neglected to ask?

Why a person would buy the book (smile).

Answer:

To learn what is lacking in school: How to think outside of the box creatively in a childlike fashion. Try it. You might like it.

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