Teachers union buys $250,000 in newspaper ads targeting Common Core testing

Mar 29, 2013 by

Pam Allen –

New York State United Teachers is paying $250,000 to run full-page ads in almost every Upstate daily and weekly newspaper to push back against the new standardized tests students will be taking in April.

Some of the ads began running in weekly newspapers today. They will start appearing in daily newspapers on Thursday, March 28.

In mid-April, third-through eighth-graders will take the first math and language arts tests that align with the new Common Core standards.

The ads, which are identical in every publication, argue that students and teachers are not prepared for the tests. They appear in the form of a letter from Richard Iannuzzi, the union’s president.

“No experienced teacher would test students on material before it’s been taught, and yet that’s the scenario the state has created in its rush to roll out new standardized tests,” Iannuzzi says in the ad.

He says the union supports the new standards, but argues that teachers and students need another year to prepare and learn the curriculum. As such, the inaugural testing should not be used to grade student and teacher performance.

Dennis Tompkins, spokesman for the Education Department, said officials there recognize that the scores may be lower than previous years.

“We understood that there would be an increased level of difficulty, but everyone agrees this is where we want to go,” he said.

NYSUT is also concerned that the scores would affect new testing evaluation measures for teachers.

Tompkins said teachers would not be adversely impacted by the lower scores because all of them will judged relative to the same standards.

via NYSUT buys $250,000 in newspaper ads targeting Common Core testing – Buffalo – Business First.

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